What each number means
| Count | What it includes |
|---|---|
| Words | Runs of letters or digits. “Don’t”, “well-known” and “1,000” count as one word each. |
| Characters | Everything you typed, including spaces and line breaks. An emoji or an accented letter counts as one. |
| Characters without spaces | The same, minus spaces, tabs and line breaks. Often used for translation quotes. |
| Sentences | Pieces of text ending in ., !, ? or …, containing at least one letter or digit. |
| Paragraphs | Blocks of text separated by an empty line. |
Abbreviations such as “Dr.” or “e.g.” can be counted as the end of a sentence, so treat the sentence count as a close estimate.
Reading and speaking time
- Reading time assumes 238 words per minute, the average for adults reading silently.
- Speaking time assumes 140 words per minute, a steady pace for presentations. Conversation is often faster (about 150–160) and careful narration slower.
| Text | Reading | Speaking |
|---|---|---|
| 250 words (a short email) | 1 min 3 sec | 1 min 47 sec |
| 1,000 words (a blog post) | 4 min 12 sec | 7 min 9 sec |
| 700 words | 2 min 56 sec | 5 min |
So a five-minute speech needs roughly 700 words.
Common length limits
| Where | Limit |
|---|---|
| SMS text message | 160 characters (70 if it contains emoji or non-Latin letters) |
| Post on X (Twitter), standard account | 280 characters (links and some scripts are counted differently) |
| Page title in search results | About 50–60 characters before it gets cut off |
| Meta description in search results | About 150–160 characters |